Privacy Policy
Privacy Policy
Last updated: October 16, 2026
This English version is provided for reference purposes only. In the event of any discrepancy between this translation and the original Japanese version, the Japanese version shall prevail.
ARF Co., Ltd. ("we," "us," or "our") recognizes that appropriately obtaining, using, and managing our customers' personal information in the course of operating My Treasury ARF™ (the "Service") is an important responsibility. We comply with the Act on the Protection of Personal Information and other applicable laws and regulations, and handle personal information based on the following policy.
1. Information We Collect
Through our inquiry form and in the course of consultations, we may collect the following information.
- Name and contact details (email address, phone number)
- Information relevant to your consultation, such as your pet's breed, age, and health condition
- Other information you provide to us in the course of consultation or service provision
2. Purpose of Use
- To respond to inquiries and consultations, and to provide consulting services
- To provide information, billing, and communications relating to our services
- For analysis and record-keeping to improve service quality
- To draft pre-session materials, reports, and explanations for quotes using generative AI, and to build our know-how in a non-identifiable form (see Section 8)
We will use personal information we collect only within the scope of the purposes above, and will not use it for any other purpose.
3. Provision to Third Parties
Except where required by law, we will not provide your personal information to third parties without your consent.
4. Outsourcing
We may outsource part of our operations (such as payment processing or system providers) to third parties to the extent necessary to achieve the purposes of use described above. In such cases, we require the outsourced party to maintain appropriate management of the information.
5. Security Measures
We implement appropriate security measures to prevent the leakage, loss, or damage of personal information.
6. Requests for Disclosure, Correction, or Deletion
If you, as the individual concerned, request disclosure, correction, suspension of use, or deletion of personal information we hold about you, we will verify your identity and respond without undue delay in accordance with applicable law.
7. Analytics Tools (Cookies)
To understand how our website is used and to improve it, we use Google Analytics, an analytics tool provided by Google LLC. Google Analytics uses cookies to collect browsing information such as the pages viewed, time spent on the site, approximate region, and device and browser information. This information does not include anything that personally identifies you, such as your name or email address.
For our free tools (Self-Check Diagnosis, Situation Organizer "Dou Suru? ARF", and Watch Log), we also record as events that certain actions took place, such as opening, starting, or completing a tool, or clicking a guidance button. The content you enter or select in these tools is not sent to Google Analytics.
The information collected is managed in accordance with Google's privacy policy. For details on how Google handles this data, please see How Google uses information from sites or apps that use our services.
You can stop Google Analytics from collecting this information by disabling cookies in your browser settings or by installing the Google Analytics Opt-out Browser Add-on.
8. Use of Generative AI
We use generative AI services within the scope described below.
(1) Free tools
For the following two free tools, we use the Gemini API to generate responses and summaries.
- Self-Check Diagnosis: to write the short "From your answers" message on the result screen, we send the text of each question and the answers you selected
- Situation Organizer "Dou Suru? ARF": to create follow-up questions and a summary, we send the concern you describe in free text and your answers to the follow-up questions
The content sent is used only to generate these responses and summaries, and is not stored on our servers or in our database. To prevent misuse and excessive access, we temporarily use your IP address (for about one hour) to count the number of uses. Watch Log does not use AI; its records are stored only on your device and are not sent to us or to Google.
Content sent to Google is handled in accordance with Google's terms. For details, please see the Gemini API Additional Terms of Service and the Google Privacy Policy.
Please do not enter information that could identify you, such as your name, address, or contact details, into these tools.
(2) Consulting services (Free Consultation, Mini Clarity Session, Situation Review Session, Ongoing Support, and Grief Care)
To maintain the quality of our consultations and to prepare materials and records efficiently, we may use the Gemini API for the following tasks:
- Preparing pre-session materials: to summarize your previous intake information and consultation records
- Drafting session reports: to prepare drafts of the reports we provide to you
- Drafting explanations for quotes: to write explanations of the services we propose based on your free consultation (prices are set by our own criteria, not by AI)
- Building our know-how: to extract points useful for future consultations from transcripts of session recordings, after removing names and other information that could identify individuals (sessions are recorded only with your prior consent, as set out in our Terms of Use)
For these tasks, we may send your name and your pet's name, your intake information, and session records or transcripts to the Gemini API. Anything produced by AI is a draft only, and our staff review it before use. Know-how is registered only after it has been made non-identifiable and reviewed by our staff.
Data is sent to the Gemini API within the scope of outsourcing described in Section 4, and is not used beyond the purposes of use described in Section 2. Content sent to Google is handled in accordance with Google's terms, as described in (1).
(3) Business operations
We may use Claude, provided by Anthropic, PBC, and ChatGPT, provided by OpenAI, L.L.C., in running our business (such as organizing records, reviewing and improving our internal systems, and drafting documents). We use these services with settings under which the content we enter is not used to train AI. Data is sent within the scope of outsourcing described in Section 4, and is not used beyond the purposes of use.
9. Contact
ARF Co., Ltd. — Representative: Yoshiko Suda
Email: info@mytreasuryarf.com
Phone: +81-3-6677-6373
10. Changes to This Policy
We may change the content of this policy as necessary. Any revised policy will take effect from the time it is posted on this page.